When doing my weekly shop, I discovered the following:
I remember Marathon. And I also remember when the family went on holiday to Italy and it was called Snickers – and boy, did I find that name super silly. They’d never call it that in the UK, hahaha…
Then they renamed Marathon to Snickers in the UK to align the brand internationally.
Now there’s a big “retro” movement. TV, music, fashion – you name it, it’s becoming popular again. And it seems that the food industry in particular is playing into it as well (as evidenced above).
Of course it all tastes the same – except the size of the bars are not in anyway “retro” (either I remember them as being massive, or I was a little lad) and certainly not priced “retro” either.